023 Coach Radio: Your Story – Cliff Ravenscraft
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023 Coach Radio – Your Story: Cliff Ravenscraft
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Cliff Ravenscraft is a full time podcaster. That’s right, he gets paid to talk about his life. He’s produced more than 2,000 episodes and 24 individual shows over the past few years.
“Find something that you love so much that you would do it for free and then find a way to make money doing it.” Cliff found this idea from Dan Miller’s 48 Days to the Work You Love.
He was an insurance agent with a stay-at-home mom as a wife.
Podcasting for two years before making the decision to go full time. When he and his wife Stephanie decided to go full time they gave their company a 90 day notice.
Cliff’s biggest challenge: how to charge doing something he loves.
When he was growing his business on the side he put in 20 hours on average per week outside of his normal job. Some weeks he worked an additional 40-60 hours per week.
Revenue streams:
- subscribers to his podcasts ($10 / month)
- sponsorships (a minimum of $800 / month)
- consulting (building websites and helping others start their own podcasts)
- equipment sales
Cliff had a board of advisers whom he could trust to provide feedback and motivation as he started and grew his business.
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