You can fix a problem by putting a bandaid over it and continue building, or you could blow it up and start building from scratch. Sometimes you realize that to get to where you want to be, you have start over.
37 Signals did this with their flagship product, Highrise. It had been like applying bandaids when they added new features. Now they’re starting over from scratch in order to do things that weren’t possible within the framework of their previous model.
We’re doing this at the Free Agent Academy as well. Instead of applying bandaids on top of problems, we’re starting over, to deliver things that weren’t possible a few months ago.
The toughest part has been to get out of the mindset of how things are currently done. We know what’s possible and what isn’t, but when you’re starting over, everything is possible.
What project do you need to start over?
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