075 Coach Radio – Your Story: Greg Ng – A Show About Frozen Food?
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Greg was on Gary Vaynerchuk’s Wine Library TV pairing frozen food with wine.
“The offline connections are where new viewers are coming from.”
Greg’s had up to 40,000 people watching a live review on Ustream.
How are you growing your community?
Engaging users one at a time pays off in the end. He tries to answer every relevant comment one at a time. He does a question of the day to engage people. Sometimes he uses online casino a pop culture and other inside things to engage viewers. Test Greg by leaving a comment here and see if he engages with you.
“Give them something to promote for you.”
First step to grow a community: put your head down and crank out content.
Greg’s first goal was to turn Freezer Burns into a show.
Cool outcomes for Greg since he started: his name in the Wall Street Journal, seeing his face on the front of YouTube, being recognized in the freezer aisle at Super Target.
In this episode, Greg also shares tips for anyone wanting to start a show.
Greg monetizes by preroll and overlay ads in his videos and splits it with his network.
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