054 Coach Radio – Writing Books, eBooks, Self-publishing

by Justin Lukasavige on July 28, 2010

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054 Coach Radio – Writing Books, eBooks, Self-publishing

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Get Naked BookGet Naked – Derek Sisterhen’s new book. 

What do you think of the cover? —————->

Justin Hughes starts us out with follow-up questions from last week’s show on shopping carts and accepting payment.

I really enjoyed your podcast on your setup for billing.
My brain is really strapped though right now with work, FAA, and trying to get my wife’s website set up for her book launch next month, and while I normally would do all the research work to identify the ideal solutions for us right now, I’m just too overwhelmed. So, I wonder if you could offer me some advice.
The book is being self-published using Lightning Source and we’ll have a .pdf, kindle, nook, and ibooks version, and while we plan on marketing this and pushing it, the various versions will be the only thing we’re selling right now.
Paypal is obviously necessary to accept, but is this the best solution for right now? Additionally, since we’re not sure how much we’re going to sell online, 1ShoppingCart seems an expensive solution for an unknown return.
So what would you do in my shoes?
Thank you for your help.
oscommerce – free shopping cart solution, but requires knowledge of HTML and PHP.
1shoppingcart (affiliate link)

Ryan Brewer writes to ask about turning a blog into a book.

I write a daily personal finance blog and I had the idea not too long ago to turn my blog into an ebook.  How can I start?  How can I market it?  Is it even a good idea? I greatly appreciate your time.  Keep up the great work

Many authors have done this.  Social Media 101 and many of Seth Godin’s books came from blog posts. This tech tip highlights a website that will turn your blog into a book.

Keoni Kim asks about writing a book without rehashing the same info that’s already out there.

I’ve been on your list for a few months now and I want to thank you for your great information the you provide.  I am a big Dave Ramsey fan and have been actively paying down my debt for the past year. I wanted to write an ebook on finance like you have.  What advice can you give to me?  I don’t want to rehash what Dave and all the other Personal Finance guru’s have already done.  But it is a good way to get someone off the ground.  Any advice you can give is appreciated.

Chapter covered from Become a Coach“What can I do to Learn More About the Business of Coaching?”

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  • http://twitter.com/magalogguy Mike Klassen

    The Book Smith site is pretty cool. That's a really clever idea.

    Personally, I did convert my blog content (on my own, not through Book Smith) into a book for a couple of good reasons.

    1. As newer blog content appears, the older stuff disappears. It's still there in the archives, but it's not seen as frequently. Yet it's probably still great content. Putting it into a big gives that content new life.

    2. In my case, I'm not selling the book. It's a freebie and can help you stand out from your competitors. But selling the book is a great idea, too.

    Funny thing… my free book was found by someone in Australia. (I'm in the U.S.) We talked on the phone and now I'll be speaking at one of his quarterly business and marketing conferences in Australia next year. The topic, strangely enough, will be about where you can reuse content.

    So that free book of repacked blog content has opened up a wonderful opportunity for me.

    And that's just one example. In a similar vein, someone could use the book as a lead-in to get speaking gigs at local service clubs. The possibilities are endless.

    The point being, though, that a book filled with content you've already written helps to cast you as an expert in your field and open up new doors.

  • http://coachradio.tv/ Justin Lukasavige

    I love the idea of giving that book away Mike.

    What a great story on the spreading of your ideas!

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