047 Coach Radio: Your Story – West Conner – How to Get on TV

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047 Coach Radio – Your Story: West Conner – How to Get on TV

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Dr. West Conner is a medicine coach near Nashville, TN. He’s a good example of finding your niche and owning. West is a pharmacist who has some great ideas about helping people differently than he’s doing now. In his own words, he hates what he’s doing now.

West describes how a $12 medication changed his outlook on how he helps people.

ChefCraig wrote on the chat that West just saved his family $130 each month. That’s $1,560 each year.

West’s first book was in a 3-ring binder and 110 pages.

His biggest challenge is time. He works full time and has a very active family.

West shares his experience of getting on TV as a local expert.

Put all the local media people (reporters, journalists, producers, etc.) into a group on facebook. When you have a message to send out you can send it directly to them.

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Posted on July 5, 2010

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Ivan Bickett

This was a REALLY GOOD Your Story show.

I LOVE the idea of building an “information empire”. I’ve been thinking that way, but with out the awesome sounding title of “information empire”. Be out there with a website, newsletter, podcasts, commenting on blogs and articles. BE OUT THERE as a good source of valuable information.

I’ve got a question for you if you have a second. Are newsletters still valuable? If so, what are they adding to a business? TOMA?

The second take away I got is what I’m calling “shiny object syndrome”. West mentioned at the very end that he had to step away from everyone giving him ideas and just focus on one goal for his business. I thought that was very sound information. Even though I have the complete opposite problem. One of my strengths is my ability to focus. However, like many things in my life, I take that strength to EXTREMES and frequently turn it to a negative because I will be so focused on what I see as my goal I will miss every and any opportunity or warning sign that pops up. Focus vs shiny object syndrome is going to be a blog post by me in the near future.